WOO Sports


This page shows the Portal FAQ, with frequently asked question from the Crew, Press, or Shop Owners. Be sure to also check out the DOCS regarding for user FAQ.


What is WOO Sports?

WOO Sports began in 2013 by developing a game for kiteboarders, where riders would compete based on how high they boosted off the water. The platform now has grown to be the industry standard for measuring Height in Kiteboarding. Kiteboarding competitions have adopted the WOO as a way to judge big air events and Red Bull uses the sensor in their annual King of the Air in Cape Town, South Africa to log every rider’s session during the event. As of right now, we've developed games for multiple action sports which can be accessed by getting your hands on our gaming console: The WOO

At WOO Sports, we live and breath action sports. Kiteboarding, wakeboarding, snowboarding and skiing are an incredible way to experience mindfulness and flow in the natural world. These sports create healthy, happy people and communities that share a common passion. Yet when we see how technology and games are shaping the way we spend our free time, too many experiences involve being head down on your phone or sunk in the couch, disconnected from the world. WOO Sports is all about reimagining the way we use technology to make our favorite sports more fun and engaging.

Also check out our Vision & Team pages

Who We Are

At WOO Sports, we’re down to earth people. We are passionate kiteboarders and action sports athletes that share a common vision. We are a bunch of hardcore engineers and professionals – some might call us nerds – with lots of “left brain” degrees and skills, but at the core of it, we are a “right brain” company. Things like low prices, widespread distribution, obnoxious marketing or “good-enough” quality don’t resonate with us. Instead, we live and breathe authenticity, honesty, emotion, creativity, joy and great product. That doesn’t mean that we won’t screw up, but rest assured that we pour our passion into making you, our customers, happy. We hope that the fun, passion, adrenaline and flow we experience when we go kiteboarding, skiing, snowboarding, you name it, transpires through our product. In the end, this is what WOO Sports is built on, and this is what all of us feed on day in and day out.

What is WOO 2.0?

WOO 2.0 is an interactive game with trick detection technology for wakeboarding, kiteboarding, snowboarding and skiing.  The WOO is loaded with artificial intelligence, the WOO 2.0 sensor captures and scores your kicker and wake hits and air tricks in a revolutionary new way.  A machine learning system identifies the trick performed, and scores it based on its difficulty, how big you went, and how well you landed it.  S-Bend, Tantrum to blind or a massive frontside 1080 - the WOO Tricktionary captures it all.  The WOO 2.0 sensor itself is shockproof, waterproof, corrosion-resistant and easy to use. After a session, the sensor is paired with the rider’s phone or tablet via Bluetooth to see their session details and share it with the community riders.  Challenge yourself, earn badges for your achievements, see how you stack up against your buddies at your spot, lake or local cable park, and challenge riders worldwide on the WOO leaderboards.  

It’s like Tony Hawk skateboarding for the real world!

WOO 2.0 is perfect for developing the fundamental skills in a young wakeboader, and progress them through the WOO Tricktionary trick by trick. The game helps them stay engaged with the sport and build their confidence to progress. For the more experienced riders, WOO is a new way to push their riding and make every session count. Increase your Session Score by taking your tricks a little bigger, landing smoother, and mastering more difficult variations of a trick. The game rewards the riders that can do a trick switch and regular, toeside and heelside, and backside and frontside. We bring all the addictive elements of a video game into the real world, to win at WOO you have to ride.  

How does the WOO work?

The WOO analyzes acceleration and rotations on the board to detect jumps and calculate their characteristics. As you ride, the WOO stores your jump data, so that when you return to the beach, everything is ready to be synced with your phone.

The WOO uses a 9 Axis inertial sensor to calculate jump rotation, height, airtime and landing g-force.  The sensor consists of an accelerometer, a gyroscope and a magnetometer.  Those three signals are fused together in a Kalman filter, and as an output the WOO knows it's exact orientation (not position!) relative to global coordinates, as well as the accelerations acting on it.  With this information, the WOO can detect important events like takeoff, landing and jumps, and can calculate metrics like jump height, airtime and landing g-force.  In the basic sense, the vertical acceleration is integrated twice to to come to a jump trajectory.  Though measuring the exact jump height is far more complex than that, the calculation process is a rather sophisticated mathematical feat, and there are a few iterations and error corrections done.  The calculation is done by a processor on the WOO, and the results are stored in a flash memory on the WOO, waiting to be transferred to the phone via Bluetooth Low Energy.  

What languages does the WOO Sports App support?



Who should I contact if I need to adjust my order?

If you have any questions or concerns regarding your order, please contact support@woosports.com


Looking for the Warranty policy? Click Here

What happens if the WOO falls off my board while riding?

WOO does not warranty devices falling out of the mount. 

What if the battery dies permanently in my WOO?

If the WOO is within it's warranty period, please contact support to inquire about a device replacement.


What's inside a WOO?

The WOO uses a small circuit board to connect a 9-axis inertial motion sensor (accelerometer, gyroscope, magnetometer), a Bluetooth transponder, 16-bit processor, corrosion-resistant USB contacts, multi-color LED, and a power button with a battery.

How much does the WOO weigh?

The WOO and the mount together weigh about the same as a single AA battery.

How does the WOO know my jump height?

The device uses accelerometer, gyroscope and magnetometer and WOO algorithms to measure the height.

How does the trick detection system work?

The trick detection technology introduced with WOO 2.0 takes a closer look at the rotation pattern of the device.  Remember, the WOO knows it's orientation relative to global coordinates at any given time.  Every trick performed by riders has a very unique rotation pattern.  A neural network (a technology stemming from the machine learning space, it is used e.g. for image or speech recognition) analyzes this motion pattern and sees if it is similar to the pattern of a trick that is stored in our tricktionary, a library of tricks that we trained (and continue to do so).  If the trick performed by a rider is close enough to what e.g. is defined as an S-Bend in the neural network, the tricktionary will label your jump as an S-Bend.  Note that there is a separate tricktionary for each sport, and because the neural network lives on our servers, we can continuously add to our tricktionary, without the need for a hardware or app upgrade.

How does the scoring system work?

The base of the score is dependent on the difficulty of the trick performed.  We then look at a unique combination of height, airtime, landing G-Force and landing quality to determine the final score.  This scoring system is unique for every sport.  For example, in wakeboarding, bigger is always better.  In kiteboarding, many tricks are not necessarily better if the airtime is longer, it could mean that the kite was too high and the trick execution was therefore rather dangly.  The determination of the landing quality is also unique for every sport.  So, to get a high score, a difficult trick, going big (or riding powered in kiteboarding), and a solid landing are of essence.